Facebook Names Celtra as Preferred Marketing Developer

Mobile rich media ad company Celtra has been named as a Preferred Marketing Developer (PMD) by Facebook.

It's the first mobile-focused company to have PMD status, which is intended to recognise companies doing high-quality work on the social network.

Celtra's Rich Media Post for Facebook enables brands to build HTML5 rich media units and publish them on their Facebook Pages, which can incorporate mobile-specific features including touch and motion navigation, as well as location-based functionality.

“We are honored to be awarded with this distinction by Facebook,” said Mihael Mikek, CEO and co-founder of Celtra.  “It is a validation of our vision and the technology we’ve created which lets brands and agencies build meaningful and engaging rich media experiences within the Facebook environment.”